Amber Marshall Opens Up About Heartland’s Record-Breaking Success

With its 19th season officially underway, Heartland has become the longest-running one-hour drama in Canadian television history. The family-focused series about life on a ranch in Alberta has quietly built a global following—thanks to its emotional storylines, scenic backdrop, and multigenerational appeal.
For longtime lead Amber Marshall, who plays horse whisperer Amy Fleming, the longevity still hasn’t fully sunk in.
“It’s unbelievable year after year,” Marshall says. “The feedback from the fans is so incredible, and they don’t want it to end. I kind of thought by now they would have said, ‘Okay, you’ve had your time. Let’s move on.’ But that’s not happening.”
She credits the show’s sustained relevance to its writing, cast chemistry, and the fact that Heartland continues to evolve without losing its core.
Amy’s Journey: Love, Loss, and a Risky Future
Season 18 doesn’t shy away from tension. With the Bartlett-Fleming ranch facing a serious drought and rising competition from a nearby operation, survival depends on unity—and reinvention. Amy’s horse work remains central, but her personal life is about to stir up just as much uncertainty.
Fans saw a hint of it last season: a new romantic interest, the “boy next door,” re-entered Amy’s life. Now, that relationship deepens—and tests her in unexpected ways.
“It’s a really interesting dynamic,” Marshall admits. “Amy is a widow. She has a young child. So dancing between a new relationship and how her family feels about it—that’s where it gets really complicated.”
Amy is caught between loyalty to her past and curiosity about what might come next. And for a character who’s always been grounded by her sense of purpose, this kind of personal risk is unfamiliar terrain.
Behind the Scenes: What Keeps Amber Grounded

For Marshall, who has acted in everything from The Elizabeth Smart Story to Hallmark’s My Christmas Guide, nothing compares to Heartland—especially because of the environment it fosters.
“I love working with kids and animals because it makes the set feel alive,” she says. “It’s spontaneous. Everyone has to be ready for anything.”
She’s open about the fact that if she ever took on another series, animals would need to be part of it.
Her real-life love for animals aligns perfectly with the demands of the show—and is a big part of why Heartland works. It brings authenticity not only to her performance but to the feel of the ranch itself.
A Global Phenomenon, Rooted in Family
Though it started as a modest Canadian production based on Lauren Brooke’s bestselling novels, Heartland has now reached viewers in over 120 countries, racking up more than 18 billion minutes of global watch time. The show’s quiet strength lies in its universal themes: family, healing, and resilience.
Michelle Morgan, who plays Amy’s sister Lou, says the fan response has been moving.
“It has helped people through illnesses. Through breakups. Through grief,” she says. “It’s appreciated by families who just want something heartfelt and meaningful to watch together.”
And with new episodes releasing weekly on UP Faith & Family, more fans—old and new—are tuning in for what comes next.